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Trio of New Allergy-Friendly perfectly free™ Frozen Bites Adds More Variety and Flavor to Free-From Product Line

Incredible Foods continues national expansion into supermarkets, convenience, health & wellness stores, campuses and offices

NEW YORK, NEW YORK (June 25-27, 2017) – Booth #: 6141 -- Incredible Foods, an emerging leader in the growing allergy-friendly snacks market, is introducing three new mouth-watering flavors to its popular family of perfectly free™ frozen treatsIn addition, the company also announced its products are now available in the Carolinas, as far west as greater Chicago and in an ever-increasing number of stores in New England and the mid-Atlantic states with its grab-and-go and family-size packs.

The announcement was made at the Summer Fancy Food Show, the largest specialty food industry trade event in North America, June 25 - 27 at the Javits Center. The three new flavors of perfectly free™ – raspberry chocolate, mint chocolate and orange crème – are now part of a family of bite-size frozen treats that also includes cherry, blueberry, rich cocoa and salted caramel. Each flavor is made with a creamy vanilla core with only 30 calories or less in each bite.

perfectly free™ frozen bites are free from the big eight food allergens, which are responsible for 90 percent of food allergies.  Because perfectly free™ bites are free from dairy, wheat, eggs, fish, shellfish, tree nuts and peanuts, they’re safe to eat by most food allergy sufferers. According to Food Allergy Research & Education, which calls the food allergy problem a “growing epidemic,” more than 15 million Americans suffer from a food allergy, including one in 13 children.

“With the addition of three new flavors, we’re offering customers greater choice.  Our fans will have fun exploring our seven flavors. Now there’s a perfectly free™ bite to suit most everyone’s palate,” said Kevin Murphy, CEO of Incredible Foods. “The demand for our products is in lock step with the surging demand for ‘free-from’ foods as many consumers are finding they’re either intolerant or allergic to certain common ingredients or are simply deciding to eat healthier foods for any number of lifestyle changes,” said Kevin Murphy, CEO of Incredible Foods.

“In addition to more choice, we’re also making our products more accessible.  perfectly free™ frozen bites are now available in thousands of supermarkets, convenience stores, health and wellness stores, college dining halls and office buildings throughout the northeast, southeast and mid-west regions of the US. And we’re just getting going.”   

About perfectly free™ allergy-friendly frozen treats

The perfectly free™ brand is committed to creating delicious “Big 8 Allergy-Friendly™” foods for everyone who desire a fuller, happier, healthier, free-from lifestyle.  perfectly free™ contain only natural, premium ingredients that are non-GMO and free from the top eight food allergens:  dairy, wheat, peanuts, tree nuts, eggs, soy, fish and shellfish.  All products are prepared in a setting that is free from all major food allergens. For more information, please visit www.perfectlyfree.com. “Like” us on Facebook and follow us on Twitter and Instagram.

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